A streaming service with excellent usability in an agile project

THE CHALLENGE
Red Bull Music Academy Radio features hand-picked mixes and live appearances by both established and up-and-coming musicians from all genres, meticulously edited and combined. The goal was to present the program using cutting-edge technology and to make quick navigation with uninterrupted streaming possible.
WHAT WE DID
- Frontend development
- Single Page App
- Optimization for all platforms with responsive web design
- Backend development
Red Bull Music Academy Radio
Red Bull Music Academy Radio is a technologically advanced streaming service which is unparalleled in terms of user-friendly design and of the content offered.
Users can enjoy hand-picked mixes and recordings—professionally edited, optimally presented, and available on any platform.
We were heavily involved with the frontend and backend development for the relaunch.
Red Bull Music Academy Radio
Red Bull Music Academy Radio is a technologically advanced streaming service which is unparalleled in terms of user-friendly design and of the content offered.
Users can enjoy hand-picked mixes and recordings—professionally edited, optimally presented, and available on any platform.
We were heavily involved with the frontend and backend development for the relaunch.

Cutting-edge software development
On the technical side of things, ingenuity and expertise were needed to create paradigms and best practices with the new technologies.
Responsive web design
During the Red Bull Music Academy Radio redesign, particular emphasis was placed on universal usability across all platforms (desktop browser, smart phone browser, apps).
The app is responsive, guaranteeing a good user experience on any platform.

Single Page App
Das Frontend wurde komplett mit Backbone.js und Marionette als Single Page JavaScript App umgesetzt. Dies gewährleistet ein hohes Maß an Usability und ermöglicht einen kontinuierlichen Musikgenuss bei der Verwendung der Anwendung.
Bewährte Technologien im Backend
Das Backend wurde mit Ruby on Rails umgesetzt. Das Frontend wird dabei über eine RESTful API mit Daten versorgt.
Single Page App
Das Frontend wurde komplett mit Backbone.js und Marionette als Single Page JavaScript App umgesetzt. Dies gewährleistet ein hohes Maß an Usability und ermöglicht einen kontinuierlichen Musikgenuss bei der Verwendung der Anwendung.
Bewährte Technologien im Backend
Das Backend wurde mit Ruby on Rails umgesetzt. Das Frontend wird dabei über eine RESTful API mit Daten versorgt.

Teamplay
Development took place in collaboration with a team at edenspiekermann. Remote collaboration was a key component of the development process.
The project was organized using a traditional SCRUM process. Feature-based user stories were created simultaneously in frontend and backend and fine-tuned in collaboration with the product owner. Small product increments and milestones were defined and prioritized.
The start of a long-term agile cooperation
At the conclusion of this project, Red Bull Music Academy left with more than just a new online radio. They also took an agile mindset with them:
The project took place 9 years ago, and it hasn’t been the only project we’ve collaborated on. Since then, we have also worked together with Red Bull in on internal platforms using agile principles, and have established a working relationship of mutual trust.
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